On April 24th 2013, the Rana Plaza factory collapsed in Bangladesh, killing 1,134 people, and injuring over 2,500 others.
It was a day that finally made the world face up to the impact of fast fashion. We could no longer ignore the fact that our desire and demand for cheaper and cheaper, some would say ‘disposable’ clothes, was having an impact, a catastrophic impact, on other people’s lives. In fact, 1,134 people had just paid for our cheap t-shirts, with their own lives.
Since that day in 2013, the 24th April has been marked as Fashion Revolution Day.
A day when “people from all over the world together to use the power of fashion to change the story for the people who make the world’s clothes.”
This year, it’s bigger than ever, and with the support of people in over 80 countries worldwide, Fashion Revolution have launched the first ever Fashion Revolution Week running from18th – 14th April. And there are so many ways to get involved:
- Ask “Who Made My Clothes?”
Take a snap of your favourite piece of clothing showing the manufacturer’s label, and post it to social media using the #whomademyclothes hashtag, and tagging the company. It shows the company’s how many people care, and want change, and sometimes, you get a genuine response from them too.
- Check out the Events page on the Fashion Revolution website, or search by country to see what is going on in your neck of the woods. I just checked out the UK events, and there are LOADS! Everything from catwalk shows to textile workshops, to book launches.
- Download the brilliant booklets from the Fashion Revolution website: How to be a Fashion Revolutionary; Write a love story to your clothes; or ‘#Haulternative: a guide for fashion lovers’
- Join in with In the Fold’s Makers for Fashion Revolution photo prompt series over on Instagram throughout the week:
- Make a donation to Fashion Revolution to help them grown and create global change
I’ll be back later in the week with my own thoughts on why a fashion revolution is so important to me, and maybe even my own love story to my clothes 🙂
For now, here’s my post for Day 1 of the #makersforfashrev: I make my clothes